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21st Century Librarianship in Transportation

Stephen A. Matthews, Ph.D., Utah State Library, Rural Library Consultant
February 9, 2012

Slide 2: BECOMING A 21ST CENTRUY LIBRARIAN

Dr. Steve Matthews
Transportation Librarians Roundtable
Webinar February 9, 2012

Slide 3: TRANSPORTATION

Image

Slide 4: "21st Century Librarians Create 21st Century Libaries"

Slide 5: 21st Century

• Environment

• Librarian

• Library

Slide 6: 21st Century Environment

Slide 7: 21st Century Literacy

“Computer games, email, the Internet, cell phones and instant messaging are integral parts of their lives. It is now clear that as a result of this ubiquitous environment and the sheer volume of their interaction with it, today’s students think and process information fundamentally differently from their predecessors

Marc Prensky

Digital Natives, Digital Immigrants, 2001

Slide 8: 21st Century Literacy

"The illiterate of the 21st Century are not those that cannot read or write, but those that can not learn, unlearn, and relearn."

Alvin Toffler
Forward, Rethinking the Future, 1999

Slide 9: 21st Century Changes

“… the delivery of library and museum services will be impacted by technology, education reform, and societal and economic

changes …”

Dr. Anne-Imelda M. Radice

Director, Institute of Museum and Library Services

The Future of Museums and Libraries: A Discussion Guide, 2010 ?

Slide 10: EXTERNAL INFLUENCES

TECHNOLOGY

  • Digital everything
  • Diverse formats and media
  • Mobile access and digital delivery
  • Exponential development
  • Globalization of information

 

Slide 11: EXTERNAL INFLUENCES

EDUCATION REFORMS

  • 21st Century Skills”
  • Information Age model
  • Engaged and collaborative learning
  • Information literacy skills
  • Media literacy skills

Slide 12: EXTERNAL INFLUENCES

SOCIETAL CHANGES

  • Multiple generation customers
  • Constantly connected online
  • Instant access mentality
  • Information overload
  • Digital divide reality
  • Information competition
  • Economic landscape

Slide 13: Image

Slide 14: LIBRARIANSHIP

Slide 15: 21st Century LIBRARY ENVIRONMENT

  • Librarian 2.0+ skills
  • Community focused mission
  • Business acumen
  • Collaborate - Strategic partnerships
  • Reference
  • Advocacy

LIBRARIANSHIP

Slide 16: 21st Century LIBRARY ENVIRONMENT

TECHNOLOGY

LIBRARIANSHIP

 

Slide 17: 21st Century LIBRARY ENVIRONMENT

  • Diverse information formats/media
  • Mobile access and digital delivery
  • Virtual programming
  • Cloud computing
  • Digital collection

TECHNOLOGY

LIBRARIANSHIP

Slide 18: 21st Century LIBRARY ENVIRONMENT

CUSTOMER CENTERED

TECHNOLOGY

LIBRARIANSHIP

 

Slide 19: 21st Century LIBRARY ENVIRONMENT

  • Relevance to the community
  • Customer experience
  • Collections and services
  • Broadest spectrum of customers
  • Digital divide of information access
  • Virtual library branches/spaces
  • Physical spaces and environment

CUSTOMER CENTERED

TECHNOLOGY

LIBRARIANSHIP

Slide 20: 21st Century LIBRARY ENVIRONMENT

CUSTOMER CENTERED

TECHNOLOGY

LIBRARIANSHIP

 

Slide 21: 21st Century LIBRARY ENVIRONMENT

Image

Slide 22: ?

Slide 23: 21st Century Librarian

Slide 24: 21st Century Librarian

Image

Robert Fulton introduced commercial
steamboat travel into the US in 1811.

 

Slide 25: 19th Century Literacy

"Two things seemed pretty apparent to me. One was, that in order to be a pilot a man had got to learn more than any one man ought to be allowed to know; and the other was, that he must learn it all over again in a different way every twenty-four hours."

Mark Twain
Life on the Mississippi, 1883

Slide 26: Image(YouTube)

Slide 27: 21st Century Literacy

Two things seem pretty apparent to me. One is, that in order to be a librarian a person has to learn more than any one person should have to know; and the other is, that they must learn it all over again in a different way every month.

 

Steve Matthews
21st Century Library Blog, 2012

 

Slide 28: 21st Century Librarian?

  • Is there a role for librarians in the 21st Century?
  • What is today’s role for librarians?
  • How are we different from and similar to yesterday’s librarian?
  • What role do we fill in the library?
  • What skills do we need?
  • How do we acquire the necessary skills?
  • ???????

Slide 29: What can YOU do?

Our strengths over large ubiquitous sites like Amazon, Google and Wikipedia are – or should be - our deep human knowledge of:

  • people in our community who use us, and those who do not
  • the specific information resources needed by our community
  • how our community wants to find and discover information

Getting deeply local at our libraries
2009 June 24 – Librarians Matter Blog by Kathryn Greenhill, Australia
http://librariansmatter.com/blog/2009/06/24/getting-deeply-local-at-our-libraries/

Slide 30: What can YOU do?

…our deep human knowledge of:

  • of locally produced information
  • our customers as people to provide many different services to the same individual
  • our local community to anticipate needs

Getting deeply local at our libraries - Librarians Matter Blog by Kathryn Greenhill

Slide 31: What can YOU do?

  • Learn, use and teach new technologies
  • Stay familiar with emerging technology and business models
  • Learn about “frictionless-ness”
  • Acquire access to everything

Slide 32: What can YOU do?

  • Develop strategic partnerships
  • Develop business acumen
  • KNOW your customers
  • Measure customer satisfaction
  • Re-establish your relevance to your customers

Slide 34: What can YOU do?

  • Develop business acumen
  • Acquire access to everything
  • KNOW your customers
  • Develop strategic partnerships
  • Re-establish your relevance to your customers

Slide 35: What MUST you do?

  • Develop library services for a hybrid world
  • Develop distinct services for distinct customers
  • Develop “push” services
  • Develop “your” identity

Slide 36: 21st Centruy Librarian

"The illiterate of the 21st Centruy are not those that cannot read or write, but those that can not learn, reassess, and relearn."

Slide 37: ?

Slide 38: 21st Century Library

Slide 39: 21st Century Library?

  • Is there a role for libraries in the 21st Century?
  • hat role does it fill in the community?
  • What does it look like?
  • How is it different from yesterday‟s library?
  • What does it offer?
  • Who decides?
  • Who / What is its competition?
  • ???? ?

Slide 40: 21st Century Library

  • Avoid a single „correct way‟ of doing things.
  • Offer online services through e-mail, IM and texting – “push” technology.
  • Hold LAN parties in the library to play online.
  • Schedule support services on a 24/7/365 basis.
  • Look for ways to involve “Digital Natives” in designing library services and providing them.
  • Expertise is more important than credentials.
  • Introduce play.
  • Introduce crowd sourcing.

“When 'Digital Natives' Go to the Library”, Inside Higher Ed, June 25, 2007

Slide 41: How to get there?

  • Decide to be a 21st Century Library
  • Acquire, Use and Teach new technologies
  • Get in touch with your customers
  • Adapt, Change, Innovate, Grow

Slide 42: “21st Century Librarians Create 21st Century Libraries”

Slide 43: ?

21st Century Library Blog

http://21stcenturylibrary.com